Know whether users are even finding what you build

See what users do with your product, not what they say they do.

Validate what you ship See the platform

You shipped the feature, users aren't using it

It happens on every launch. The feature made sense in planning. In production, users miss it entirely. Session replays show you the exact moment they walked past it.

Feature launches · last 30 days
6 shipped · 2 missing target
Export to CSV export-csv
Expected
60%
Actual
8%
Missing 7d ago
Bulk actions bulk-actions
Expected
40%
Actual
42%
On target 14d ago
Keyboard shortcuts kbd-shortcuts
Expected
15%
Actual
3%
Missing 21d ago
Saved filters saved-filters
Expected
50%
Actual
54%
On target 9d ago
Dark mode dark-mode
Expected
35%
Actual
37%
On target 30d ago
Inline comments inline-comments
Expected
25%
Actual
12%
Watch 5d ago
Export to CSV shipped 7 days ago. Only 8% of users found it. Watch 12 sessions to see where the button disappears on smaller screens.

What you designed and what users do are rarely the same thing

Heatmaps show you what your whole user base does with a page. Funnels show you where they stop progressing. Both together show you which assumption to revisit.

Your dashboard · 2,340 sessions
Designer expected
New feature
Load → scan → click new feature
Heatmap reality
New feature
Load → scroll down → leave
0.4% of users clicked the new feature. The heatmap shows why: their eyes never reach it.

Test the change before you commit to it

Feature flags let you ship code and hold it back until you're confident. Split testing lets you run two versions and let the data pick the winner.

add-to-collection · split test Running · Day 5 of 14
Current Control
Add
3.1% 4,820 visitors
VS
Inline CTA Winner
+ Add to collection
5.8% 4,840 visitors
+87% lift · 96.2% probability
The tools that power this

Three features to ship with more signal, less guesswork.

Heatmaps

See where attention actually goes.

Feature Flags

Ship whenever. Release when you're ready.

Split Testing

Test the change. Ship the winner.

Build less,
validate more

Every tool shares the same session data. No extra setup.

Validate what you ship
This sprint's adoption scorecard 6 launches tracked
On target Watching Missing
Export to CSV 7d ago
8%
of 60% target
Bulk actions 14d ago
42%
of 40% target
Keyboard shortcuts 21d ago
3%
of 15% target
Saved filters 9d ago
54%
of 50% target
Dark mode 30d ago
37%
of 35% target
Inline comments 5d ago
12%
of 25% target